Social Media Copy
PHRUITY JEWELRY
In 2023, Wisconsin-based creator Phoebe Hayes started selling unique, handmade jewelry under the name Phruity Jewelry. I profiled Hayes for a piece on my personal blog, Couturely Sound, and created a social media package to promote both her business and the feature I wrote about it.



Brand Refreshes
INNERSENSE ORGANIC BEAUTY
Note: This is spec work. Innersense, a clean hair care brand, is dedicated to creating safe and effective products that prioritize health and nourishment for all textures. In this speculative brand refresh, I wanted to illustrate Innersense’s commitment to wholesome ingredients and communicate its message of embracing natural beauty.



